Hot Press DPS Analysis

The Layout Used
The layout in this particular double page spread, is a classic easy to read, simple yet timeless look, the text wasn't spread through the entire two pages, therefore in a small yet bold impact on the 2nd page.

The Image Used
There is only one main image on this page, compared to Q magazine whereby there was 5 images spread across both pages, this could possibly be as they want to make a greater impact on this one particular image. It is edited in a black and white colour scheme which replicates the main image on the front cover of this magazine, the look that this band seem to be going for is a cool contemporary almost fresh look, possibly to show that they have been around for a long time, but they don't plan to stop. In the main image we see all four of the members, none of them seem to be looking directly at the camera, this could be for many reasons, possibly because they might want us as the readers to find out what exactly they are looking at, it could possibly be them walking onto a stage, not exactly knowing what they are looking at can make the readers extremely intrigued, this means they will want to carry on and read what in the text.

The Colour scheme used
As I have previously mentioned the colour scheme used throughout this image and indeed on the double page spread, is the matching opponent to the main image on the front cover. The colour scheme used is completely distinctive and reflective of this magazine, the black and white image of the band U2 is in keeping with the black background running across both pages and the black text featured as usual with the same font, this is spread mainly across one page but is picked up apon a white background that really makes the writing stand out on the page. The contrast between two dominant colours of black and white is evident in any issue of Hot Press, creating a dynamic edgy look that shows stylish sophisticated look that signifies the readership audience.

The Text Used

Again in the same way that Q magazine spoke about their personal life, they talk about the pressures of having a rock star lifestyle, thy heavily talk about being on lots of flights in their life time, and how they travel in style, they talk about scary flight experiences and how this has effected them, they possibbly have talked about this because they want the readers to see how they live.

Q Front Cover Analysis

The house style 

Aside from the image, colour scheme and indeed the article itself, the distinctive Q House Style is evident in the bar along the bottom of the page which features the Q logo (which is also its masthead) as well as the page number, the issues month and year and the magazines website, Facebook and Twitter sites (these three sites were cut off in the image) and subscription website. This bar is featured in all of the inner pages of Q, encouraging the contemporary readers to engage in the magazines cross-media platforms.

 

The Layout

The layout used throughout the double page is very simplistic, it fits in with the traditional look of Qs clean cut look, and so therefore appeal to regular buyers who have come to expect this.

The Images used
There was a total of 5 photographs used throughout the double page, the main image that takes up the majority of the page is an "action shot" that what seems to be taken at a gig, or concert, typically the main picture used is one that is taken on a well lit photo shoot, this picture was probably taken to give off the look that this band try to show, which seems to be rock and roll, extremely passionate about music and what they create as far as music content. The picture is set on stage with quite an orange amber lighting, thus


The colour Scheme
The colour Scheme depicted in this magazine is a typical Q colours, with the use of black and white drawn from both the text and the background, we see a classic style, that gives off a

usual, in a Times New Roman serif font. The muted tones of the striking image are then contrasted with a large red L that spans the entire size of the second page, establishing a sense of symmetry due to the fact that the image on the left-hand side also fills the page. Undoubtedly the most recognisable shade featured in the magazine, red is used for the memorable Q masthead which is featured along the bottom of every single page, as well as article titles and certain features and is therefore immediately recognisable for readers. The contrast created between the dominant colours of red, black and white is evident in any issue of Q, creating a dynamic, edgy look that signifies the stylish, sophisticated look the target audience are attracted to. Similarly, the polished colour scheme seems to reflect the fact the article is a serious journalistic piece which will also appeal to Q readers, eager to find out the latest about their favourite musicians.

The Text Used
There is an abundance of columns spread across both pages, the article centres around the Foo Fighters, especially focusing around them all individually to show the readership who they actually are, it focuses on things such as their everyday life, what they get up to, their family life, and most importantly their music career. In the article they also heavily talk about their new album, whereby they speak of such things like, why they wrote the songs, where they wrote them and who they were inspired by. The main reason why they probably wanted to speak about these things is they wanted the readers to know them on a personal level, they want people to be aware that they too have a lot going on, meaning that readers can easily relate to them, and possibly want to make sure that they are going to want to read their magazine.